New market entry and expansion has its own challenges in emerging markets of Middle East, Africa and the Asia Pacific…
- Each market brings in its own nuances which require heterogeneous approaches and processes across countries
- Growing disconnect between health systems and stakeholders in various markets
- Forming right partnerships/alliances becomes crucial
- Regulatory requirements and reimbursement pathways can be different and pose risk to the successful launch
- Gathering market insights and resources is time-consuming and expensive
Complex & evolving Healthcare landscape in these countries makes access difficult
- Dispersed and Small markets
- Handling independent negotiation is complex
- Need of differentiated strategy for each market
- Delayed registration timelines
Healthark Access is a one-stop shop for Market Access
WE PROVIDE MARKET ACCESS TO OUR PARTNERS THROUGH
Partnership
- Channel partner selection
- Introductions and fitment analysis
- Negotiation & contracting
- Access to distributor network
Regulatory Compliance
- Regulatory strategy
- Partner selection
- Regulatory Filing & Product Registration support
- Technical dossier creation/Clinical writing
- IFU and Label Management
Intelligence
- Market Access Strategy
- Disease Landscaping
- Partners selection
- Market Estimation & Pricing Strategy
- Patient Journey Mapping
- Competitive strategy
- KOL mapping
Sales and Marketing
- Omnichannel marketing strategy
- Sales operation, hiring, training
- Content development
- KOL engagement
- Finances and payrolls
Program Management
- Product lifecycle management
- Digital CRM implementation
- Process Improvement and Optimization
- Demand fulfillment at all the geographies as per
- Commercialization roadmap